Self-Care, Love & Aromatherapy: Saje’s Guide to Valentine’s Day 
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Self-Care, Love & Aromatherapy: Saje’s Guide to Valentine’s Day 

Last Updated: 01/29/2025

Love in full bloom: Making Valentine’s Day Special for Everyone

Valentine’s Day: it’s the season of love, the Super Bowl of romance, the ultimate ode to connection. Whether you’re planning a romantic evening with your partner or an indulgent night of self-care, self-love and self-compassion, this day is your moment to celebrate relationships in all their glorious forms—even (and sometimes most importantly!) the one with yourself. In this article, we’re exploring creative ways to elevate your Valentine’s Day, using some heartwarming tips and essentials that we think will make it unforgettable. 

For Couples: Turning Love into a Full-Sensory Experience

Forget the clichés of fancy dinners and predictable floral bouquets. This year, we want Valentine’s Day to be a multisensory adventure. Romance isn’t just about grand gestures; it’s the thoughtful little moments that make our hearts flutter. Here’s how to create an intimate, one-of-a-kind experience: 

1. Build Connection Through Rituals 

Rituals are powerful, especially when shared. Set an intention to begin the evening with a mindful moment and take your time getting reacquainted with your partner. As nice as it is to apply a wellness product yourself, there’s something about the gentle touch of another that can help us feel deeply connected. We would suggest grabbing your favorite restorative roll-on, something like woody and meditative Reflection or rich and earthy Power Down to ground and center yourselves. Practice what we call a Saje Breath: roll the oil blend into the palm of your clean hands, cup over your nose and mouth and take three long, slow inhales and exhales together. Taking a moment to breathe and reset in communion with one another sets the tone for a meaningful day or night ahead.  

2. Set the Mood with An Inviting Aromatic Experience 

Nothing transforms a space quite like the right scent. Scent is intricately tied to memory, and creating an atmosphere they’ll want to remember is the goal here. Dim the lights, spark a candle, and get your diffuser going. Let sweet and citrusy notes of bergamot, lime and grapefruit from our Liquid Sunshine diffuser blend brighten the room. Or, if you’re going for something that feels a touch more sensual and intimate, our Goddess blend can wrap the space in rich and floral elegance, with notes of rose, jasmine and neroli. Pro tip: Pair your aroma of choice with soft instrumental music or a playlist of songs that are meaningful to your relationship. 

3. Create a Romantic Spa Night at Home  

Instead of heading to a crowded and overbooked spa, you can bring the spa to you. What’s more romantic than a self-care experience you can share with the person you love the most? Start with a luxurious bath, full of warmth and comfort. A blend of bath salts like Unwind, made with nurturing and grounding essential oils of lavender, cinnamon and orange will create an atmosphere that is grounded and connected. For an extra touch of intimacy, try sharing a couples’ massage using our Stress Release massage oil. It’s a blend of skin nurturing oils of grapeseed, apricot kernel and vitamin E, with soothing essential oils of lavender, geranium and clary sage. This DIY spa night for couples is not just meant to be relaxing; it’s a way to reconnect, slow down, and pamper each other. 

For Individuals: The Art of Solo Romance 

If you’re celebrating Valentine’s Day solo, think of it as a self-care holiday designed just for you. This is your chance to spoil yourself in ways that remind you how special you are, and that invite you to explore how time spent alone can create space for designing your dream life. 

1. Craft the Ultimate Self-Care Routine 

Start your day by setting an intention, choosing a mantra or a manifestation. Write yourself a love note or gratitude list to focus on the beauty, wonder and many gifts in your life. Then, dive into a self-care routine that feels long, slow and luxurious. An ‘everything shower’ with one of our Shower Steamers like Hello Refreshmint can help turn an everyday moment into a spa-like indulgence. Post-shower, give yourself a full-body massage with Dermedial Carrot+ lotion, focusing on areas that hold tension (hello, neck and shoulders!). Paying attention to small and sometimes automated moments in our lives is a reminder of our worthiness!  

2. Indulge in a Home Sanctuary 

Who says you need a partner to create a romantic vibe in your space? Decorate with twinkling lights, cozy blankets, candles and flowers. Watch your favorite guilty pleasure on Netflix, indulge in your snack of choice. Diffuse a comforting blend like Tranquility, filled with renewing oils of orange, marjoram and lavender to unwind. And at the end of the night, don’t skip the bath ritual! A harmonizing and stabilizing soak with a peaceful blend like Stress Release bath salts is the perfect way to relax and recharge, setting you up to sleep like a baby. Bonus: you can starfish on the bed!  

3. Give Yourself the Gift of Rest 

Speaking of rest, Valentine’s Day isn’t just about roses and chocolates; it’s about showing love, even if it’s to yourself. We know that taking the time to invest in rest helps set us up for a great day ahead, and when better to celebrate your perfect sleep? Wind down your day with a cup of tea, your favorite book, and a luxurious pillow spray like Rose Mist. A good night’s sleep is the ultimate gift, and we help you get there with 100% natural and plant-derived products like those found in our Sleep Well collection.  

For Everyone: Make It Personal 

No matter your relationship status, Valentine’s Day is all about personalization. Everyone feels like their best self when they are seen, heard and feel understood. Here’s how to take it to the next level: 

1. Write a Love Letter (Yes, Really)

The handwritten letter is a lost art. Whether it’s to your partner, a best friend, or yourself, penning a heartfelt letter is timeless, and really lets someone know that you created an intentional moment of care centered around them. Take the time to express gratitude and appreciation, sharing what the relationship you have with them means to you: it’s a gift that costs nothing but means everything. 

2. Surprise Them with Thoughtfulness 

If you’re gifting a partner, skip the obvious and lean into something meaningful. A personalized gift like a curated Valentine’s Day kit (think: their favorite aromas in a hand-selected variety of diffuser blends alongside the diffuser you know they’ve been eyeing) shows you’ve been paying attention. It translates as: “I care about you.”  

3. Celebrate Connection 

Remember that at the end of day, Valentine’s Day doesn’t have to be romantic. There are so many types of love! Host a Galentine’s Day brunch or a virtual hangout with loved ones. Play games, exchange gifts, and share laughs. Meet up for a walk. Offer to babysit! Love means so many things to different people. Thoughtfulness is what keeps everyone feeling appreciated and lively. 

Final Thought: Love Is the Little Things 

At the end of the day, Valentine’s Day isn’t about extravagant gestures; it’s about genuine connection. Whether you’re cuddling with your partner or your pet, remember that the best love can be found in the small, meaningful moments. Take a slow, intentional breath and let Saje help you create the mood, vibe and atmosphere of your dreams this year.  

Happy Valentine’s Day to all the lovers, dreamers, and self-care enthusiasts out there—because love begins with you. 

Kristen Rondeau
Contributor & Editor
Kristen Rondeau
National Educator